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		<link>http://rubberbandchronicles.com</link>
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		<title>Bake Sale for ALS</title>
		<link>http://rubberbandchronicles.com/2013/03/20/bake-sale-for-als/</link>
		<comments>http://rubberbandchronicles.com/2013/03/20/bake-sale-for-als/#comments</comments>
		<pubDate>Wed, 20 Mar 2013 21:33:07 +0000</pubDate>
		<dc:creator>Heather Smith</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[ALS]]></category>
		<category><![CDATA[ALS Association]]></category>
		<category><![CDATA[bake sale]]></category>
		<category><![CDATA[cupcake]]></category>
		<category><![CDATA[cupcakes]]></category>
		<category><![CDATA[fundraiser]]></category>
		<category><![CDATA[Lou Gehrig's Disease]]></category>
		<category><![CDATA[scott-mcrae group]]></category>
		<category><![CDATA[walk to defeat ALS]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=608</guid>
		<description><![CDATA[Every year, Scott-McRae Group and its subsidiaries participate in The ALS Association’s Walk to Defeat ALS in honor of our former President and COO, Henry “Tip” Graham, who lost his battle to ALS in 2010. We hold fundraisers during the &#8230; <a href="http://rubberbandchronicles.com/2013/03/20/bake-sale-for-als/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=608&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">hsmith12</media:title>
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			<media:title type="html">ALS Cupcakes</media:title>
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			<media:title type="html">ALS Cupcakes </media:title>
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		<item>
		<title>What Does Nate Silver Have to Do With Marketing?</title>
		<link>http://rubberbandchronicles.com/2013/02/18/what-does-nate-silver-have-to-do-with-marketing/</link>
		<comments>http://rubberbandchronicles.com/2013/02/18/what-does-nate-silver-have-to-do-with-marketing/#comments</comments>
		<pubDate>Mon, 18 Feb 2013 22:42:40 +0000</pubDate>
		<dc:creator>Amy Rankin</dc:creator>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Alvin Toffler]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[moneyball]]></category>
		<category><![CDATA[Nate Silver]]></category>
		<category><![CDATA[nonprofit]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=581</guid>
		<description><![CDATA[I’m reading The Signal and The Noise by Nate Silver, the prediction/forecast guru who writes the blog FiveThirtyEight for the New York Times.  How can you not admire someone who was a big-time professional poker player (won big), developed a &#8230; <a href="http://rubberbandchronicles.com/2013/02/18/what-does-nate-silver-have-to-do-with-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=581&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">rankinc2c</media:title>
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			<media:title type="html">Nate Silver</media:title>
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		<title>Search just got social.</title>
		<link>http://rubberbandchronicles.com/2013/02/05/search-just-got-social/</link>
		<comments>http://rubberbandchronicles.com/2013/02/05/search-just-got-social/#comments</comments>
		<pubDate>Tue, 05 Feb 2013 02:00:55 +0000</pubDate>
		<dc:creator>Heather Lear</dc:creator>
				<category><![CDATA[Scott-McRae Advertising]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=553</guid>
		<description><![CDATA[Why Graph Search is important to your business. Facebook has introduced the development of an exciting new functionality: Graph Search. A powerful new search tool that gives Facebook users personalized results based on likes, friends, and interactions. It’s a social &#8230; <a href="http://rubberbandchronicles.com/2013/02/05/search-just-got-social/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=553&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<title>A Bigger Bark</title>
		<link>http://rubberbandchronicles.com/2013/01/22/a-bigger-bark/</link>
		<comments>http://rubberbandchronicles.com/2013/01/22/a-bigger-bark/#comments</comments>
		<pubDate>Tue, 22 Jan 2013 14:02:38 +0000</pubDate>
		<dc:creator>Jefferson Rall</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[Andy Gosendi]]></category>
		<category><![CDATA[Bark]]></category>
		<category><![CDATA[bark on park]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Colin Barnes]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Dog]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[Jefferson Rall]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[Varick]]></category>
		<category><![CDATA[Varick Rosete]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=543</guid>
		<description><![CDATA[What&#8217;s an agency like ours doing marketing a tiny, dog accessory and grooming store? After all, we&#8217;re too busy with national and regional accounts, integrating multiple touch points, moving audiences to action and positioning variable media morsels that elicit custom responses. Well &#8230; <a href="http://rubberbandchronicles.com/2013/01/22/a-bigger-bark/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=543&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">jwrall</media:title>
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			<media:title type="html">Showing texture and contrast of illustration.</media:title>
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			<media:title type="html">Bark_Poster_series view</media:title>
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			<media:title type="html">Detail showing our varied tagging method.</media:title>
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		<title>Digital Obscura</title>
		<link>http://rubberbandchronicles.com/2013/01/08/digital-obscura/</link>
		<comments>http://rubberbandchronicles.com/2013/01/08/digital-obscura/#comments</comments>
		<pubDate>Tue, 08 Jan 2013 14:58:28 +0000</pubDate>
		<dc:creator>Colin Barnes</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[communicate]]></category>
		<category><![CDATA[Digital photography]]></category>
		<category><![CDATA[duck face]]></category>
		<category><![CDATA[duckface]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[flickr]]></category>
		<category><![CDATA[instagram]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[tumblr]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=521</guid>
		<description><![CDATA[I am not only someone who appreciates fine photography but because of my job sometimes I am the photographer. I started to become interested in photography in college and it was one of the classes I looked forward to. Unfortunately, &#8230; <a href="http://rubberbandchronicles.com/2013/01/08/digital-obscura/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=521&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">cobarnes</media:title>
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			<media:title type="html">Image</media:title>
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		<item>
		<title>What an Experience</title>
		<link>http://rubberbandchronicles.com/2012/12/13/what-an-experience/</link>
		<comments>http://rubberbandchronicles.com/2012/12/13/what-an-experience/#comments</comments>
		<pubDate>Thu, 13 Dec 2012 14:42:17 +0000</pubDate>
		<dc:creator>jessetaylor09</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Advertising and Marketing]]></category>
		<category><![CDATA[art institute]]></category>
		<category><![CDATA[Art Institute of Jacksonville]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[intern]]></category>
		<category><![CDATA[internship]]></category>
		<category><![CDATA[nerf]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=468</guid>
		<description><![CDATA[When I found out I had an internship interview I was pumped but when I met Jefferson and the crew at Scott-McRae Advertising my excitement went through the roof. Everyone here is so helpful and kind. Until it comes to &#8230; <a href="http://rubberbandchronicles.com/2012/12/13/what-an-experience/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=468&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">jessetaylor09</media:title>
		</media:content>

		<media:content url="http://rubberbandchronicles.files.wordpress.com/2012/12/img_11511.jpg?w=580" medium="image">
			<media:title type="html">Image</media:title>
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		<item>
		<title>Y No Car?</title>
		<link>http://rubberbandchronicles.com/2012/11/29/y-no-car-2/</link>
		<comments>http://rubberbandchronicles.com/2012/11/29/y-no-car-2/#comments</comments>
		<pubDate>Thu, 29 Nov 2012 19:22:17 +0000</pubDate>
		<dc:creator>Tim Kinney</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[auto]]></category>
		<category><![CDATA[automotive marketing]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[Gen Y]]></category>
		<category><![CDATA[Millennials]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=458</guid>
		<description><![CDATA[If you&#8217;ve been following Derek Thompson&#8217;s and Jordan Weissmann&#8217;s recent work in The Atlantic, you know that members of Gen Y (aka Millennials) are not buying new cars or homes at the same rate as those of us in older &#8230; <a href="http://rubberbandchronicles.com/2012/11/29/y-no-car-2/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=458&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">tpkinney</media:title>
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	</item>
		<item>
		<title>Take the pledge, make a difference</title>
		<link>http://rubberbandchronicles.com/2012/11/12/take-the-pledge-make-a-difference/</link>
		<comments>http://rubberbandchronicles.com/2012/11/12/take-the-pledge-make-a-difference/#comments</comments>
		<pubDate>Mon, 12 Nov 2012 19:49:54 +0000</pubDate>
		<dc:creator>Andy Gosendi</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[Empty Bowl]]></category>
		<category><![CDATA[Empty Bowls Luncheon]]></category>
		<category><![CDATA[Florida]]></category>
		<category><![CDATA[Food bank]]></category>
		<category><![CDATA[food insecure]]></category>
		<category><![CDATA[hungry]]></category>
		<category><![CDATA[Lunch]]></category>
		<category><![CDATA[North Florida]]></category>
		<category><![CDATA[Philanthropy]]></category>
		<category><![CDATA[second harvest food bank]]></category>
		<category><![CDATA[second harvest north florida]]></category>
		<category><![CDATA[United States]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=442</guid>
		<description><![CDATA[Recently we were asked by our client, Second Harvest North Florida, to design collateral material to promote their Empty Bowls Luncheon. When we first sat down to concept and brainstorm an approach, we had the idea to start with the origin of the event. We wanted to pay homage to &#8230; <a href="http://rubberbandchronicles.com/2012/11/12/take-the-pledge-make-a-difference/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=442&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">andygosendi</media:title>
		</media:content>

		<media:content url="http://rubberbandchronicles.files.wordpress.com/2012/11/227422_10151583672458787_470494791_n.jpg" medium="image">
			<media:title type="html">Empty Bowls Luncheon</media:title>
		</media:content>

		<media:content url="http://rubberbandchronicles.files.wordpress.com/2012/11/highlight.jpeg" medium="image">
			<media:title type="html">Empty Bowls Luncheon</media:title>
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	</item>
		<item>
		<title>Perspective</title>
		<link>http://rubberbandchronicles.com/2012/11/08/perspective/</link>
		<comments>http://rubberbandchronicles.com/2012/11/08/perspective/#comments</comments>
		<pubDate>Thu, 08 Nov 2012 14:43:34 +0000</pubDate>
		<dc:creator>Susan Waldeck</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Scott-McRae Advertising]]></category>
		<category><![CDATA[Dream]]></category>
		<category><![CDATA[Failure]]></category>
		<category><![CDATA[Grammy Award]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[Social Sciences]]></category>
		<category><![CDATA[The X Factor]]></category>
		<category><![CDATA[Thomas Edison]]></category>
		<category><![CDATA[United States]]></category>

		<guid isPermaLink="false">http://rubberbandchronicles.com/?p=435</guid>
		<description><![CDATA[It’s rare that something I see or hear really evokes a strong response. I’m not political at all. I’m pretty open-minded and usually see both sides of an argument to the point where it’s even hard for me to pick &#8230; <a href="http://rubberbandchronicles.com/2012/11/08/perspective/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=435&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">smagwaldeck</media:title>
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			<media:title type="html">PICTURE CONTACT HAYLEY CHAPMAN - 020 7633 2542</media:title>
		</media:content>

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			<media:title type="html">dream-content-analysis</media:title>
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			<media:title type="html">dream-1722</media:title>
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		<title>Facebook: Official Presidential Weigh-in</title>
		<link>http://rubberbandchronicles.com/2012/10/25/423/</link>
		<comments>http://rubberbandchronicles.com/2012/10/25/423/#comments</comments>
		<pubDate>Thu, 25 Oct 2012 20:49:13 +0000</pubDate>
		<dc:creator>Heather Smith</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[Election 2012]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Mitt Romney]]></category>
		<category><![CDATA[Presidential Campaign]]></category>
		<category><![CDATA[Presidential candidates]]></category>
		<category><![CDATA[Re-Election 2012]]></category>
		<category><![CDATA[social media]]></category>

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		<description><![CDATA[We’re less than a month away from the Presidential election and I don’t know about you, but I’m not sure how much more political messaging I can take! Living in the swing state of Florida, I get the liberty of &#8230; <a href="http://rubberbandchronicles.com/2012/10/25/423/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=rubberbandchronicles.com&#038;blog=20517905&#038;post=423&#038;subd=rubberbandchronicles&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">hsmith12</media:title>
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			<media:title type="html">Mitt Romney</media:title>
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			<media:title type="html">Women for Obama</media:title>
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			<media:title type="html">Obama</media:title>
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		<media:content url="http://rubberbandchronicles.files.wordpress.com/2012/10/576266_10151107582446121_1847720234_n.jpeg?w=300" medium="image">
			<media:title type="html">Romney</media:title>
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		<media:content url="http://rubberbandchronicles.files.wordpress.com/2012/10/screen-shot-2012-10-25-at-3-42-40-pm.png" medium="image">
			<media:title type="html">Commit to Mitt</media:title>
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			<media:title type="html">Obama Map</media:title>
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